Is Windows 8 the future?
That question seems to have set the blogosphere abuzz today, after Microsoft offered a two-hour Windows 8 demo during the first day of BUILD.
As with most demos (or at least the ones that don’t go horribly wrong), the wares on display were certainly impressive. Windows 8 represents a fairly radical departure from previous editions of Windows, in that it offers a touch-friendly user interface centered on a set of colorful tiles, paired to the “traditional” desktop environment. The former is for tablets; the latter, for desktops and laptops. Steven Sinofsky, Windows and Windows Live division president, showed off an early build of Windows 8 at its (presumably) smoothest and best, claiming that the operating system will be “equally at home on ARM and x86.”
That means, come the second half of 2012, Windows 8 will appear on a lot of laptops, desktops and tablets. (Microsoft remains squirrely about an exact release date, although one of their partners told me they’re working toward a roll-out sometime in the last six months of 2012.) Microsoft will need to convince users that the tech world’s evolved enough, in the three years since the release of Windows 7, to justify an upgrade to Windows 8. In the tablet arena, it will also need to battle some well-entrenched foes, most notably Apple’s iPad.
Windows 8 will include some features designed to appeal to mobility enthusiasts, including an application store, which will list win32 apps in addition to the “Metro” apps designed for tablet mode. The storefront looks altogether different than the app store for Windows Phone, although it likewise emphasizes games and other categories designed to appeal to consumers.
Microsoft made some friends among BUILD’s attendees by handing out Samsung tablets running a developer preview of Windows 8. The 11.6-inch device features SDK apps, a “recovery environment,” a dock to connect with a keyboard or dual monitor, a 64GB solid-state drive (SSD), 4GB of RAM and one year’s worth of AT&T 3G connectivity. It’s powered by an Intel chipset, and includes a microSD port.
A handful of Microsoft watchers and analysts couldn’t hide their enthusiasm for what Sinofsky showed them on the conference’s first day. Take a look at Paul Thurrott’s Tweet from Sept. 13, or Boy Genius Reports’ giant post of praise from the same day.
Windows 8 does make a lot of promises: compatibility with existing Windows apps, baked-in connectivity to the cloud, Xbox Live integration, the ability to connect a keyboard and dual monitor, fast booting, and a dual-interface environment that seems tailored to the needs of both casual consumers and power users. But as John Gruber pointed out on Daring Fireball, and I’ve said before on more than one occasion, this is the early stage of the game: it remains to be seen whether Microsoft can actualize on its promise of a “no compromises” operating system that manages to be all things to all users.
That’s not to say that Microsoft can’t pull it off. There’s little you can’t accomplish, at least in theory, with an army of genius and millions of dollars in funds. But it’ll be another year before we can start screaming, “iPad killer.” Plus Microsoft faces the not-inconsiderable challenge of convincing users to upgrade from Windows 7, which seems to be doing consumers and businesses just fine.
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